“Let’s listen to President Xi’s speeches and comprehend his thought,” enthusiastically declares the host of a game show called, yes, “Studying Xi in the New Era”.
The “Xi” – in this instance – is a reference to China’s leader Xi Jinping who has steadily tightened his grip over the state. Just one year ago “Xi Jinping thought” – an articulation of his political philosophy – was enshrined in the constitution of the Chinese Communist Party. Nothing like that has happened in a very long time.
Now it’s moved onto Hunan TV, China’s most popular entertainment channel aimed at young people, which means that it’s clearly time to ensure China’s Generation Z and millennials are on board.